There seems to be an uptick in phishing attacks that have an impact on ESPs recently. Your CEO The most critical one is targeted spear-phishing attacks that claim to be internal documents sent by senior staff within the company, e.g. from the company CEO. It’s likely that the attached documents will compromise and backdoor your […]
When you spend most of your day working on email and spam issues, it starts to cross into all aspects of your life. In October, I was amused by authors who find names in spam, SMTP-related t-shirts on camping trips, and spam that makes you laugh. Maybe I need a vacation? We were quite busy […]
Deliverability is a challenge, I think everyone who has ever tried to send bulk mail will acknowledge that. There are a lot of reasons for this. One of the big reasons is that there are bad players who spend a lot of time trying to get around filters. And a lot of these people are […]
We have multiple measures of deliverability. Ones that we don’t even let in the door, and then we have ones that customers indicated that they don’t want to be delivered. – Jeff Bonforte, Senior VP Communications, Yahoo Mail Read a little more about Yahoo and spam over at Tech Insider, or listen to the podcast at […]
In about an hour I will be heading down to Monterey to give a talk at the MessageSystems Insight 2015 conference. I really wanted to go to the whole conference, as I’ve heard great things about previous ones. It just didn’t work with my schedule. I’ll be around this afternoon and tomorrow morning, though. So […]
Ken Magill will be interviewing me on the Truths and Myths of Email Deliverability, November 12 at the 2015 All About eMail Virtual Conference & Expo. Ken has a bunch of questions he wants to ask me, but he’s also expecting to take a lot of questions from the audience as well. Speaking of myths, […]
Author Julie Czerneda posted about some of her writing techniques on Jim C. Hines’ blog today. Julie is one of my favorite authors. She’s a biologist so her science writing flows well for me. Too many folks try to write biology and get little nitpicky details wrong and it can disrupt the whole book for me. I […]
I’m seeing some reports from various ESP folks that they’re experiencing an increase in Lashback listings the last day or so. They have contacted and are working with Lashback to identify what might be going on, if anything. I’ll update once I know more and have permission to share.
Brian Krebs did an AMA on Reddit today answering a bunch of questions people had for him. I suggest taking a browse through his answers. A few quotes stood out for me. Q: Why do you think organizations seem to prefer “learning these lessons the hard way”? It doesn’t seem to be an information gap, […]
A lot of advertisers are really getting into this whole Back to the Future Day thing. A number of companies are compiling emails related to the phenomenon. MailCharts Milled What other ads have folks seen referencing Marty and his trip back?