A comment came through recently from Trent asking me to define spam. It’s been a while since I’ve talked about how I define spam, so let’s look at it. Personally, I describe spam as unsolicited bulk email. If I didn’t ask for it and it looks like bulk mail then I consider it spam. In many cases the spammers have multiple email addresses of mine so I can demonstrate the...
Defining spam
This is a post I’ve put off for a while as the definition of spam is a sticky subject. There are online fora where the definition of spam has been debated for more than 10 years, and if there isn’t a working definition after all that time, it’s unlikely there will ever be a definition the participants can agree on. This came up again recently because one of the comments on my...
Spam or not spam
I have been a bit behind on my blog reading recently, and am slowly going through my RSS feed catching up with what everyone has had to say about spam in the last few weeks. One of the articles that caught my attention was a post from VerticalResponse discussing the response to a marketing campaign from one of their customers. It seems to me the point of the post is to defend the VerticalResponse...