ArchiveMarch 2008

March 13, 2008

What to expect from your delivery consultant

By laura
3 Min read
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13March

Every once in a while I get a phone call asking me what delivery consultant do. What can I do for them? How can I help them? Delivery consulting is a very new field and it is understandable a lot of people do not know what we do. The overall delivery consulting process here a Word to the Wise involves collecting detailed information about your mailing program and your technical setup, like: where...

March 11, 2008

Yahoo delays, part 4: Yahoo blogs

By laura
1 Min read
10 comments
11March

Yahoo posted some suggestions about contacting their postmaster group over on the ymail blog.  They also explained what they were doing to solve the problems with response delays. Some of the problem is being caused by excessive follow-up emails, either because senders did not provide all the necessary information initially or because they are asking why they have not heard anything. Each of...

March 7, 2008

e360 v. Comcast: part 2

By laura
4 Min read
7 comments
07March

Yesterday, I talked about e360 filing suit against Comcast. Earlier this week, Comcast responded to the original filing with some filings of their own. Response to the original complaint and affirmative defense. Motion for judgment on the proceedings Memo of law supporting the motion for judgment In this set of filings, Comcast argues that even if everything e360 says is true, they are doing...

March 6, 2008

e360 v. Comcast: part 1

By laura
3 Min read
2 comments
06March

A few weeks ago I very briefly touched on the recent lawsuits filed by e360 against Comcast and a group of anti-spammers. In the Comcast suit (complaint here) e360 argues that Comcast is unfairly and incorrectly blocking e360’s email and are liable for damages to e360’s business. They have a number of claims, including Comcast cannot block e360’s mail because it is CAN SPAM...

March 4, 2008

Ken speaks the truth

By laura
1 Min read
1 comment
04March

Ken Magill has a great article up today about how many marketers expect their ESPs to fix their delivery problems when in reality the marketers policies and practices are the real problem. If enough recipients think a marketer’s e-mail program is garbage, no e-mail service provider in the world will be able to prevent spam complaints, and the resulting delivery troubles. Likewise, if a marketer...

March 3, 2008

Unauthenticated email

By laura
2 Min read
1 comment
03March

A few weeks ago, NetworkWorld posted an interview with Mark Risher of Yahoo. In it, Mark talked about how Yahoo had no plans to outright block or refuse any unauthenticated email. Of course authentication will be a large part of their decision making for incoming emails but they cannot just refuse to accept mail that is unauthenticated, because there are times when unauthenticated email is the...

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