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Tag: delivery news

Q3 Email intelligence report from Return Path

Return Path released their 3rd quarter email intelligence report this week. And the numbers aren’t looking that great for marketers. Complaints are a major problem for commercial mailers. In the data Return Path examined, commercial mail made up 18% of the total inbox volume. That same mail accounted for 70% of all email complaints. Additionally, […]

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Listen to the experts

Two blog posts came out today interviewing big players in the email and delivery arena. Over on the Unica blog, Len Shnyeder interviews Annalivia Ford who is a new member of their email operations team. She has had many years of experience in dealing with senders from the receiver position. She summarizes successful delivery as […]

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Delivery news April 2009

Penton Media’s Marketing Practices Ken Magill responds to critics of Penton’s email marketing practices in an article out today. His article is quite open and points out that some of the things Penton does are not good. A couple answers weren’t pretty. For one thing, I found out we don’t have a permission box asking […]

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