Tagemail

Internet security is national security?

This popped up on my FB feed yesterday.

What say you? Do we need to create a major effort to improve online security? What challenges do you see to making it work?
Edit: After I published this, I found an article stating that 3.7 million people had their personal health information compromised in a recent attack.

The history of email

My first access to “the internet” was through a dialup modem on a VAX at the FDA. I was a summer intern there through my college career and then worked full time after graduation and before grad school. My email address ended in .bitnet. I could mail some places but not others. One of the places I couldn’t send mail was to my friends back on campus. A few of those friends were...

Memories of Spam in May

This morning on Facebook a friend posted a picture saying that 15 years ago was the very first anti-spam conference (Spamcon*). All we have are some blurry scans of pictures and coffee mugs. . That 550 sign belonged to the bar where the night out was held. It got bought by K & P and lived in their garden until it rotted away a few years ago. So many folks who are still active in the space...

Why care about email?

I got my first email address in the very late 80s. I was an intern at a government agency. I learned a lot there: how to sequence DNA, how to handle radioactive material, how to handle human pathogens, and how to send email. I got my first non-work non-school address in the mid-90s. One of the first things I did was join some mailing lists. One of them was a list for folks who had pet rabbits. I...

We joined the i2Coalition

Word to the Wise has joined the i2Coalition. Today they posted our introduction to their blog. Why did we do it? Email, and online spaces, are so important to modern life. We shop, bank, communicate, play and interact online. The internet has facilitated everything from political revolution to coffee dates and international friendships. Steve watched the Berlin Wall fall from his college dorm...

Things to read: March 9, 2016

It’s sometimes hard for me to keep up with what other people are saying and discussing about email marketing. I’ve been trying to be more active on LinkedIn, but there are just so many good marketing and delivery blogs out there I can’t keep up with all of them. Here are a couple interesting things I’ve read in the last week. Five Steps to Stay Out of the Spam Folder...

Email in 2020

Late last year Litmus invited me to contribute to a whitepaper they were putting together about email in 2020. Today, they released Email Marketing in 2020. I am honored to be included in the list of experts that they chose. One of the things I find so so much fun in participating in this type of joint project is seeing what other people’s visions are. When Chad first contacted us, his...

What do you think about these hot button issues?

It’s been one of those weeks where blogging is a challenge. Not because I don’t have much to say, but because I don’t have much constructive to say. Rants can be entertaining, even to write. But they’re not very helpful in terms of what do we need to change and how do we move forward. A few different things I read or saw brought out the rants this week. Some of these are...

88 Miles per hour!

A lot of advertisers are really getting into this whole Back to the Future Day thing. A number of companies are compiling emails related to the phenomenon.
MailCharts
Milled
What other ads have folks seen referencing Marty and his trip back?

Give Recipients Options

A few years ago I subscribed to a financial website that emails out articles about investing as well as a recap of your investments.  For the first few months I enjoyed reading these emails but as time went on, I found them less valuable and receiving them every other day they turned into a burden to clean up and deal with. My options were to either unsubscribe or I could create a rule in Outlook...

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