Last year a class action law suit was filed against Papa John’s for violation of the Telephone Consumer Protection Act (TCPA) for texts received by Papa John’s customers. Customers allege they never opted in to receive promotional text from the company. Papa John’s claim that they didn’t send the marketing, but instead was sent by third party contractors. A blog post on...
Just… make it stop
It used to be when I’d send in a complaint to an ESP, I’d want them to take it seriously. To actually fix their customer problems. To stop their customers from spamming. To fix the broken process that resulted in their customer thinking I asked for email. These days? These days I just want the ESP to suppress my address and make the mail stop. Even better would be suppressing the...
TWSD: avoid filters
I was cleaning out one of my spamtraps. This is the one that gets a ton of “legitimate” spam. In the last 12 hours it’s gotten spam advertising: T.G.I.Fridays, KFC, Applebees, LendingTree, Lasix Vision Institute, Khols, Burger King, Match.com, and Vistaprint. The footer of some of the mails are making me laugh, though. It’s clear they’re trying to comply with CAN...
DKIM and DomainKeys, Spam and Ham
I’ve been preaching “DKIM is great! DomainKeys is obsolete, get rid of it!” for several years now. I thought I’d take a look at my mailbox and see who was using authentication. I’ve divided this into “Ham” and “Spam”. Spam is, well, all the spam I’ve received over the past couple of years. Ham is the non-spam mail in my inbox, whether...
If you want to spam, don't be stupid
Some random UK email marketing company that I’ve never heard of harvested my address off of LinkedIn (yes, it’s my LinkedIn specific address) and is now spamming me advertising their cheap email marketing services. There were a lot of things about this particular mail that really annoyed me. The annoyance wasn’t just spam in a folder that shouldn’t have spam, it’s...
Do you have an abuse@ address?
I’ve mentioned multiple times before that I really don’t like using personal contacts until and unless the published or official channels fail. I don’t hold this opinion just about resolving delivery issues, but also use official channels when reporting spam to one of my addresses or spam traps. My usual complaints contain a plain text copy of the mail, including full headers...
Goodbye Mr. Ebert
The Chicago Sun Times announced earlier today that Roger Ebert passed away today. Mr. Ebert was a legendary film critic, who hosted multiple shows over the last few decades. His influence wasn’t just in the film arena, though. Mr. Ebert was an active participant online. In fact it was Roger Ebert, in 1996 at the Conference of World Affairs in Boulder Colorado, that coined “The Boulder...
Some content is just bad; but it doesn't have to be
There are a few segments in the marketing industry that seem to acquire senders with bad mailing practices. Nutraceuticals, male performance enhancing drugs, short term or payday loans and gambling have a lot of senders that treat permission as optional. The content and the industry themselves have garnered a bad reputation. This makes these industries extremely difficult for mailers who actually...
Bad Neighborhoods on the Internet
Of the 42,000 Internet Service Providers (ISPs) surveyed, just 20 were found to be responsible for nearly half of all the internet addresses that send spam.
Filtering is not just about spam
A lot of filters started out just as filters against spam. But over the years they’ve morphed into more general blocks against dangerous or problematic email. There’s a lot of crime and bad behavior on the internet, much of it using email as a conduit or vector. Filtering is so much more than stopping spam now. It’s as much, or more, about stopping crime. Email filters are...