ArchiveDecember 2014

Spam is about invading other people's space

At the recent Sendgrid Emailmatter’s conference Sally Lehman advised attendees to “Treat someone’s inbox like it was their home.” This is advice I’ve been giving clients for a long time. I think it’s even more relevant now as so many people have data enabled phones and are checking email so frequently. It’s not just their home, it’s their personal...

November 2014 – the month in email

Over the years, we get many of the same questions again and again. This isn’t a complaint; it’s a useful opportunity for us to check in and see if the technologies, policies and best practices have evolved over time, or if our previous recommendations still stand. One example this month of something that has changed (the situation has improved a bit): Using URL shorteners and one that has not:...

Congestion at Verizon

Yahoo! finally found their broken cable (I had no idea Yahoo had fiber) and fixed it. Now, I’m seeing a lot of reports that Verizon is accepting mail very, very slowly. Some folks are reporting no more than 20 messages a minute. This could be due to congestion, and just an underpowered system, or it could be some purposeful throttling on Verizon’s end. In any case, this is affecting a...

Friendly email addresses

Most of the time when we’re talking about email addresses, we’re talking about the actual user@domain format that’s used to send mail over the wire, but that’s not how we most often see them. When they’re used in a To: or From: header they’re usually associated with a display name – the “real name” of the user with the associated email address...

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