Had a wonderful time at the Email Innovations conference last week. Got a chance to see some familiar faces and meet a lot of new ones.
There is so much new and interesting and exciting stuff going on in the world of email. I think we’re hitting another period for real growth and innovation that’s going to change what we see in our inboxes and how we use email.
SHOUTY CAPS!!!
Over at Meh Glenn Fleishman has put together a fascinating two-parter on the history of using ALL CAPS for emphasis. And SHOUTING.
CAPITAL CRIMES, PART 1 : SHOUT, SHOUT, LET IT ALL OUT
CAPITAL CRIMES, Part 2: Usenet has no CHILL
Time for Email Innovations!
After a great experience in Atlanta last week, with the Salesforce and Mailchimp folks, I’m heading off again today. This time it’s Las Vegas for the Email Innovations conference hosted by the Only Influencers group. My talk is coming together nicely. It’s been a bit of a challenge to try and give enough detail to make sense while not overwhelming with technobabble. There were...
Comcast having a bad day
Comcast announced this morning that they’re having problems receiving mail and their customers are seeing significant delays. We are currently experience an issue which is causing a significant delay in receiving email. This is not a good thing and we are very aware of the problem and are working hard to restore it. Technical description for those who are interested: A problem on a couple...
Deliverability session at Connections 2016
If you’re at Connections 2016 stop by our session at 3:00 in the Sidney Marcus Auditorium. Bring your pressing deliverability questions.
Phone call of the week
I received a message on our 800 number. “This is Mark from a-website.example. Your customers are complaining to me that they are not getting my mail. And you’re blocking mail from me. Explain this to me!” I called him back and left a message: “I think you’re confused and I probably can’t help you.” A few minutes later, Mark returns my call. L: Hi, this is laura. M: Who are you...
Changes coming to Verizon email
Last year Verizon bought AOL. As part of that merger some @verizon.net email is being migrated to the AOL backend. FAQs published by Verizon say this change is only affecting users in FL, TX and CA. Users will still have @verizon.net addresses but the backend and filtering will be managed by AOL. This shouldn’t have a huge impact on commercial senders. However, one thing I did notice while...
April 2016: The Month in Email
We are finishing up another busy month at WttW. April was a little nutty with network glitches, server crashes, cat woes, and other disruptions, but hopefully that’s all behind us as we head into May. I’ll be very busy in May as well, speaking at Salesforce Connections in Atlanta and the Email Innovation Summit in Las Vegas. Please come say hello if you’re attending either of these great events...
Pete and Repeat
Pete and Repeat were on a boat. Pete fell out, who was left?
I was searching the blog for some resources today and these were the first two posts that showed up on the search results. I often feel like I’m repeating myself, but sometimes I am.
Trust the list broker
Over the years I’ve worked with companies who admit to me that they’ve purchased data at one point or another. Let’s face it, as bad a practice as it is, people and companies still think they can succeed in email marketing with purchased lists. As part of the cleanup process, I start to ask questions about the list. Who did you buy it from? How were the addressees collected? Are...